Do you want to get your business seen by millions of people? Did you know that Facebook can be used to help you with this? Millions of people are on Facebook and can potentially be your fans.
If you want to interact with your customers then you need to reply to the things they say to you on Facebook. This means you’ve got to monitor your wall regularly. It is especially important to respond quickly to anyone who needs help or posts a complaint.
Be aware of when it is appropriate to post on other Facebook pages. Posting on other people’s pages can attract attention towards your page. Make sure your posts get the attention you want. Only post when you have valuable information to share. You don’t ever want to be guilty of spamming.
Make a Facebook group for your brand or business. You can use this page to share useful information, interact with your audience and receive questions from customers. You can let your group know about special discounts, as well as other information that is useful to them. A Facebook page will allow you to get to better know and understand your customers.
Avoid posting non-related updates that don’t enhance your content value. While personal updates or thoughts on events might seem important to you, you have to remember that it might not interest your subscribers. Personal projects and updates should be shared using your personal account.
You may hit a few stumbling blocks when you first start into your Facebook marketing forays. A good start is to add a Facebook button to your site. This helps potential customers and fans get connected with your enterprise, and provides a less-intrusive type of marketing. When they like your brand, you’ll find it easy to provide them with frequent updates.
Don’t turn off the guest commenting function on Facebook. You may believe that this is a way to prevent people from posting bad content, but what will happen is that people will think that you don’t value their opinion.
Have some kind of a contest on your page if you want to increase how many “likes” that pages has. You can offer to give people a discount or a free sample of something if you achieve a certain number of likes. This can earn you far more subscribers now than you had and give you future opportunities for that winner to check out your prize or offerings.
Have the design of the Facebook page be like the one on your website. For instance, if the dominant color of your site is royal blue, reflect that color for your Facebook page. That will help folks remember your brand. If you have a totally different design in Facebook, this will just confuse your devoted customers.
Scheduling tools are important when using Facebook. Use a quality tool for sharing updates when the subscribers are generally online. Sample an array of tools until the right one comes along.
As you can see, Facebook is a great way to market your business. You can show so many people what you can offer them. Put this advice too good use to help boost business through Facebook marketing. So what are you waiting for? Get out there and start promoting yourself!