Why haven’t you started using Facebook for marketing your business? Are there questions you need answers to? Are you interested in getting helpful, relevant advice? If you do, this article is all you need to make a simple and effective marketing campaign.
Be sure to link all content published online back to your Facebook page. If you write a blog, make sure that new posts appear on Facebook. Link up your Twitter account so that your Tweets appear on your Facebook wall, too.
Take advantage of Facebook Offers to quickly promote the contest or free sample that you have available on your website. All that needs to be done is you should get the offer set up and use the Promoted Post option. Share this offer with people who are not subscribing to your page if you believe a discount could attract more subscribers.
Build a solid fan base on Facebook to succeed with your marketing. Not too much investment should be put into any promotions until you have thousands of fans. After you hit that many people you should see your conversion rates start to rise.
Do not leave out people that are already fans. New customers and clients are wonderful, but it is important to keep the people who are loyal to you. Your audience should feel respected. By keeping your followers feeling respected and happy, you will engage them and earn more loyalty for your brand.
Facebook Pages
It can be helpful to be active on other Facebook pages instead of just your own. Posting on another page gets attention. Make sure it is the good kind. Post to other Facebook pages when you have something worthwhile to say. Don’t ever spam people.
Offer something exclusive if someone “Likes” your page. A page with many likes will get more attention. You may want to offer a free giveaway to those who like your page. It may be something you offer to others, or perhaps the chance to win your sweepstakes contest. If you offer something they want, they will likely click the button.
Off a sign up option as a part of your Facebook page to get your audience engaged. Providing something useful just for registering is a good way to keep the conversation going with interested parties. You can give a prize for signing up, or require registration to enter a contest.
A group is a great idea for a company. This allows you and your customers a place to chat and learn. Facebook is a great place to offer incentives as well as an ideal place to interact with your customers. You will feel much closer to your customers if you do so.
Avoid posting updates that are irrelevant to your brand and customers. While current events, political issues or personal problems might be tempting to talk about, you may alienate your fans by discussing them. Utilize personal accounts in order to talk about personal endeavors.
There are no guarantees in marketing. The only thing you can count on is the knowledge that you’ve gleaned. Use what you learned here and you can find success. Your company will do well if you do these things.